Some months ago, I animated seven of these short animated id’s for DDB Chile. Deadline was tight, but the project was immensely fun, as I had the chance to experiment with different animation styles. The great Moisés Arancibia animated three of the pieces as well.
Executive Producer: Ricardo González
Boards: Raul Burgos
Animation: Felipe Vargas and Moisés Arancibia
The John Lewis Christmas campaign has become a symbol of the start of the British Christmas season, and Hornet and Blinkink are proud to present The Bear & The Hare, Elliot Dear and Yves Geleyn’s heartwarming animated film for John Lewis and Adam & Eve DDB.
There once was an animal who had never seen Christmas. As autumn winds turn to winter snow, the bear begins his annual retreat into hibernation to sleep his way through the best part of the year. The festive spirit is strong though, and his friend the hare is determined to give him a gift he has never received before – Christmas.
I captured a 10 minute quick sketch in SketchBook Pro 6 as a warm-up to developing a new character. The hope is to come up with an original concept to push into a full CG game character design. I’ll post more videos if I find that it’s taking a few iterations.